A popular perennial, Echinacea purpurea (Purple Coneflower) is an outstanding herbaceous perennial boasting a profusion of large, daisy-like, purple coneflowers, 5 in. across (12 cm), throughout summer. Long-lasting, the showy blossoms are borne atop strong erect stems clad with coarse, lance-shaped, dark green leaves. They feature purple, drooping rays surrounding a spiny, dark brown central cone. Rich in nectar, they attract butterflies and hummingbirds. If its flower heads are not removed in the fall, the blackened cones will be visited by birds that feed on the seeds. Vigorous and easy care, drought, heat, humidity and poor soil tolerant, Echinacea purpurea is a suitable addition to a prairie garden, looks terrific when massed in perennial borders or in flower arrangements. Its flowers are used to make an extremely popular herbal tea, reported to help strengthen the immune system.

• Grows in clumps up to 24-60 in. tall (60-150 cm) and 18-24 in. wide (45-60 cm). Freely self-seeds in the garden and can become very aggressive.
• Thrives in full sun or part shade in average, dry to medium, well-drained soils. Best flower production in full sun. Avoid overly rich or fertile soil or the plant might become leggy.
• Perfect choice for beds and borders, naturalized areas, prairies and meadows, wildflower gardens. Excellent as cut or dried flowers.
• No serious pest or disease issues. Deer resistant.
• Remove spent flowers and cut back the stems to encourage further blooms and reduce self-seeding. Deadheading will help them grow and thrive.
• Propagate by seed in spring. Propagate by division in spring or fall although this plant resents disturbance. Propagate by root cuttings from late autumn to early winter.
• Native to the eastern United States.